RFPStrongest
RFP or vendor search
Budget is set aside and a decision date exists.
Pinecrest MutualPosted an RFP for claims data platform modernization2 days ago
Signals
46 buying signals. Read four times a day.
Stage 1 watches your accounts and their industries on LinkedIn, in SEC filings, the Federal Register, the news, their own newsrooms and X accounts, and public tender sites. 46 signals in ten families, from an RFP to a data breach to a new distribution center. Every one rolls up to the account, so you see which companies are moving and why.
AccountBrightwater LogisticsLogistics. 1,400 people. US.
62
- New leaderNew CIO started 12 days ago+30
- Business pressure10-Q flags margin pressure+22
- HiringOpened a Head of Data Platform role+10
Thousands of sources, monitored multiple times a day
RFP
Money is set aside and a date is set. The clearest sign there is.
RFPStrongest
Public tender
A government agency opens a bid for the work you do.
State of Ohio DASOpened a tender for data modernization services1 week ago
Leadership change
A seat changes hands. A new leader rewrites the plan. A departing one leaves it with no owner.
Leadership changeStrong
New executive
A new CIO, CTO, CFO or VP in their first 90 days.
Brightwater LogisticsNew CIO started 12 days agoToday
Leadership changeStrong
Officer change filed
An 8-K reports a change in the company's officers.
Ridgeline UtilitiesFiled an 8-K reporting a change in its officers3 days ago
Leadership changeMedium
Executive departure
A senior leader steps down or retires. Their plan now belongs to nobody.
Harbor Point InsuranceIn the news, CTO to retire next spring4 days ago
Leadership changeMedium
Champion left
Your champion moved on. The seat they left is open.
Meridian FreightBen Ortiz left for Lakeview Health, so the seat is open5 days ago
Leadership changeMedium
Connection left a buying seat
Someone you know in a buyer title left an account you watch. The seat is open.
Pinecrest MutualDee Ruiz left for Northwind Health, so the seat is open4 days ago
Business pressure
They admit it in their own filings, the news or their industry.
Business pressureMedium
Margin pressure
Their own 10-Q or earnings release admits margins are squeezed.
Ridgeline Utilities10-Q flags margin pressure5 days ago
Business pressureStrong
Restructuring or cost program
A cost program or restructuring with a target attached.
Cobalt ManufacturingFiled an 8-K announcing a restructuring1 week ago
Business pressureMedium
Layoffs
Job cuts announced. The work didn't shrink when the team did.
Northgate RetailIn the news, to cut 600 corporate jobs2 days ago
Business pressureStrong
New risk factor
A risk in this year's 10-K that last year's didn't name.
Harbor Point Insurance10-K adds a risk factor on a system implementation3 days ago
Business pressureStrong
Data breach or cyber incident
An incident they had to disclose. The fix is bigger than the incident.
Lakeview Health SystemFiled an 8-K reporting a material cybersecurity incident6 days ago
Business pressureMedium
Guidance cut or earnings miss
They lowered the outlook. A cost target is coming.
Ridgeline UtilitiesIn the news, lowers its outlook for the year1 week ago
Business pressureStrong
Regulatory action
A fine, a consent order or an investigation. Remediation has a deadline.
Pinecrest MutualIn the news, settles with state regulator2 weeks ago
Business pressureStrong
Industry regulation
A new federal rule hits their whole industry. The compliance date is fixed.
Every insurer you watchNew federal rule for insurance, data security standards5 days ago
Business pressureLight
Industry shift
Tariffs, a mandate, a shortage or a wave of consolidation across the sector.
Every manufacturer you watchAcross manufacturing, new tariffs on imported components1 week ago
Business pressureMedium
Missed launch or outage
A delayed release, a postponed launch or a public outage.
Northgate RetailIn the news, delays launch of its new mobile app3 days ago
Business pressureMedium
AI commitment
A leader says publicly that AI agents or AI-native delivery are coming. The team to build it isn't there yet.
Pinecrest MutualIn the news, rolls out AI agents across claims6 days ago
Business pressureStrong
AI pilots not scaling
Lots of AI pilots, nothing in production, no way to show the return.
Harbor Point InsurancePosted about AI that hasn't scaled, "moving from pilot to production is the real work now"3 days ago
Hiring
Roles that only exist when a program is starting.
HiringStrong
Hiring for the problem
A role that only exists when a program is starting.
Northfield RoboticsOpened a Head of Data Platform roleYesterday
HiringStrong
Transformation hire
An agile coach, a head of developer experience or a VP of engineering operations.
Cobalt ManufacturingOpened an Enterprise Agile Coach role2 days ago
HiringStrong
Role open 60+ days
A platform, data or AI role still open after two months. Recruiting has stalled.
Northfield RoboticsSenior Platform Engineer role open 74 daysToday
HiringStrong
GCC hiring
A center head role, engineering roles in an offshore hub city, or a headline about hiring there at scale.
Pinecrest MutualOpened 6 engineering roles in Hyderabad2 days ago
Your network
Someone you know moves, or someone at the account already knows you.
Your networkMedium
Engaged with your posts
Someone at the account reacted to your team's posts.
Corvel Health PartnersVP of IT commented on your post about claims data1 day ago
Your networkStrong
Champion joined
A past champion of yours just landed at a new company.
Lakeview Health SystemBen Ortiz joined from an account you were working3 days ago
Your networkStrong
Connection in a buying seat
Someone you already know just started a buyer title, at any company.
Northwind HealthDee Ruiz, a connection of yours, started as CTO4 days ago
Your networkStrong
Connection joined a target account
Someone you know just landed at an account you watch, in any role.
Acme FreightSam Park, a connection of yours, joined as VP Data1 week ago
Your networkStrong
New leader from a past client
A new CTO or VP came from a company you already served.
Acme FreightDee Ruiz came from Globex, an account you worked20 days ago
Competitor
They are looking at firms like yours, or fighting with the one they have.
CompetitorMedium
Competitor engagement
People engaging with a rival firm's page or posts about your kind of work.
Meridian FreightCommented on a rival firm's post about warehouse migration4 days ago
CompetitorMedium
Incumbent integrator named
A headline names the big integrator they work with, a renewal or a new deal.
Ridgeline UtilitiesIn the news, extends outsourcing contract with a global integrator2 weeks ago
CompetitorStrongest
Dispute with a vendor
A lawsuit, a termination or a failed implementation with an IT services firm.
Harbor Point InsuranceIn the news, sues its integrator over a failed policy system rollout1 week ago
Growth and deals
New money, new owners or new sites. Work nobody has scoped yet.
Growth and dealsMedium
Funding round
New money with a plan attached.
Cobalt AnalyticsIn the news, raises a Series C to scale its data platform10 days ago
Growth and dealsStrong
Acquisition
They bought a company. Integration work nobody has scoped.
Brightwater LogisticsIn the news, acquires Northwind Freight6 days ago
Growth and dealsStrong
Merger
Two companies becoming one. Every system needs a decision.
Pinecrest MutualIn the news, announces merger with Harbor Point2 weeks ago
Growth and dealsStrong
Being acquired
A new owner is coming, and they'll want answers on the technology.
Cobalt ManufacturingIn the news, agrees to be acquired by a private equity firm9 days ago
Growth and dealsMedium
IPO
Going public. The systems need to pass public-company scrutiny.
Cobalt AnalyticsIn the news, files to go public3 weeks ago
Growth and dealsMedium
New facility or expansion
A new plant, campus, distribution center or market.
Brightwater LogisticsIn the news, breaks ground on a new distribution center1 week ago
Growth and dealsLight
Product launch
A launch date is public. The platform behind it has to be ready.
Northfield RoboticsIn the news, launches a fleet management platform5 days ago
Growth and dealsStrongest
Carve-out or spin-off
A business being separated. It needs its own systems on a deadline.
Cobalt ManufacturingIn the news, to spin off its industrial services unit10 days ago
Growth and dealsStrongest
GCC plan
They plan to build a global capability center of their own.
Brightwater LogisticsIn the news, to set up a global capability center in Pune1 week ago
Growth and dealsMedium
Debt financing
A new credit facility or term loan, with a plan attached.
Brightwater LogisticsIn the news, secures a new credit facility to fund expansion2 weeks ago
Tech stack
The platform you move people off, named in public.
Tech stackMedium
Tech stack named
A job post or a 10-K naming the platform you move people off.
Ridgeline Utilities10-K names Teradata3 weeks ago
Tech stackStrong
Migration announced
A cloud move, a mainframe exit, microservices or a replatform made public.
Meridian FreightIn the news, migrates core systems to Microsoft Azure4 days ago
Topic
A leader says the problem out loud.
TopicLight
Topic post
A leader posting about the problem in their own words.
Brightwater LogisticsPosted "finally getting off Teradata this year"2 days ago
TopicLight
Event attendance
Someone says they're going to, speaking at or exhibiting at an event you watch.
Corvel Health PartnersPosted about speaking at a health data summit6 days ago
Influencer
Reactions to the voices your buyers follow. Lightest on its own.
InfluencerLight
Influencer engagement
Reactions to the voices your buyers follow.
Meridian FreightLiked a post from a well-known data-mesh author9 days ago
No signal matches that. Try a source or a shorter word.
Examples use made-up companies and people.
How they add up
One signal is a hint. Three is a reason.
Stage 1 rolls every signal up to the company, so the account moves up the Board when several land at once. A new CIO plus a 10-Q that admits margin pressure plus a job post for a modernization lead is an account to work today.
Strength
Weighted by what it means
Every signal is weighed on four things. Money committed, a date that forces the spend, a fit with outside services work, and access through someone you know. An RFP counts four times a like on a post. Change any weight in the app.
Freshness
Recent beats loud
A signal halves in weight every 14 days by default. That's a starting assumption you tune, not a law. Three signals this week outrank one from last quarter.
Today
14 days
28 days
42 days
56 days
Fit
Only accounts that fit
Every signal is checked against your ideal customer first. Size, region and industry misses sink, so the top of the Board is work worth doing.
Your results
Your replies retune the weights
The rubric is where every firm starts. Your results are where you end up. Stage 1 tracks the reply rate behind each signal, and once a signal has ten sends, it gains weight when it beats your average and loses weight when it trails. The longer you run Stage 1, the more the Board ranks like your best seller would.
Leadership change×1.35
Business pressure×1.29
Hiring×0.79
Topic×0.75
Example firm, week 12Questions
Signals, answered.
Do signal weights change over time?
Yes. Every signal starts from a default weight set by four questions about the event. Then your own results move it. A signal with ten or more sends gains weight when its reply rate beats your average and loses weight when it trails, within 0.75 and 1.35 of the start. You can see the reply rate behind every signal in the app, and override any weight.
Do I need all 46 signals?
No. Turn on the families that fit your offer. Stage 1 suggests a starting set from your website when you sign up, and you can change it any time under Plays.
Where does Stage 1 get its signals?
Your own LinkedIn, connected once, for posts, jobs, new seats, reactions and champion moves. SEC EDGAR for 10-Ks, 10-Qs and 8-Ks. News headlines that name the account. Each account's own newsroom feed and official X account, found on its homepage. SAM.gov for public tenders. No bought lists and no tracking scripts on anyone's site.
How often are signals checked?
Research runs the moment you sign up, again whenever you add a play or accounts, and then four times a day, four hours apart. The news and new 8-K filings are read every run. LinkedIn is read every run too, inside a daily limit that keeps your account safe, so a long list rotates. Public tenders and federal rules are checked daily. The full text of 10-Ks and 10-Qs, and job changes in your network, are read weekly.
Does LinkedIn need to be connected?
Filings, news and tenders work without it, so your first Board builds before you connect anything. LinkedIn signals, warm paths and sending need LinkedIn connected, on Premium or Sales Navigator.
What's the difference between a buying signal and intent data?
Intent data is anonymous research behavior across a network of sites. A buying signal is a public event you can name and cite in a first message, like a new CIO or a 10-Q that admits margin pressure. The buying signals guide goes deeper.
See which of your accounts are moving.
Sign up with your work email. Your first Board builds itself in about two minutes. Free for 14 days, no credit card.